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Smash or Pass

Graphic Design, Poster Design

2024

This is a poster series zine based on the prompt "passion/obsession/collection" where I experiment working with different graphic design trends/styles.

Antidesign is all about breaking the rules of conventional design by challenging it with experimentation. It is characterized by asymmetry, overlaid/crowded imagery and text, clashing colors, lack of a grid, and mismatched elements.

Swiss Grid Style is considered the basis of modern graphic design! It usually follows the principles of minimalist graphics, the use of a modular grid system, asymmetrical layout, and sans-serif fonts. The Y2K style is a resurgence of the visuals that became popular in the early 2000s, such as digital aesthetics, bright colors, abstract patterns, futuristic fonts, and 3D elements.

Minimalism goes beyond just being aesthetically pleasing, in removing the visual clutter of the design, it focuses user attention, heightens legibility, and amplifies meaning by targeting the essentials. It's characterized by simplicity, functionality, visual hierarchy, proportionality, negative space, and restricted color. 70's Nostalgia puts a modern twist on 70's design while still maintaining what made the original great! I referenced 70's Marlboro ads, including earthy color palettes, minimalist applications, an emphasis on typography, and the use of photography.

The Mishko Effect, also known as "psychedelic glitch art," incorporates bright palettes, free-flowing abstraction, and kinetic movement. The Rubberhose cartoon style was used during the golden age of animation in the 1920s and 1930s. Characters are drawn with simplified limbs and joints and minimalist facial features, allowing them to be flexible and free of any physical rules.

Acidgrafix (aka Acid Graphics) has evolved from the 90's rave scene made by designers who wanted to break away from the rules. It's all about bright colors, experimental typography, 3D elements, and sci-fi futurism, essentially it's antidesign on acid.

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